You got your steps in! From meeting fitness goals to improving recycling rates, when we design for people, we’re also designing for behavior. Learn about behavioral design. Sit in on a virtual conversation between ID Associate Professor Ruth Schmidt and ID alum Asmina Shaikh (MDes 2017), Senior Behavioral Designer at McKinsey, moderated by ID’s Kristin Gecan. A Q+A session will be run by current ID student Sandhini Ghodeshwar (MDes 2023).

What: Designing Decision-making: A Conversation About Behavioral Design
When: April 20, 2022, 12:30 p.m.-1:30 p.m.
Where: Virtual event, Registration available here