In just 60 minutes, shift your perspective by learning how to become more customer-centric and avoid being overly focused on the solution to your problem! Attend the Customer Discovery Workshop at Kaplan Institute from 12:30–2 p.m. on Thursday, October 3, 2024.

What’s in it for you?

• Understanding Your Customer: Learn why defining your customer before developing a product is an absolute must.
• Crafting Effective User Personas: Discover how to create user personas that lead to successful customer outreach.
• Practice Interviewing: Understand the significance of catering to your customer’s needs and wants by interviewing others!

If you want to build solutions that your customer will eventually buy, it’s crucial to take the time to learn about their pain points, needs, and wants. Don’t miss this opportunity to supercharge your startup journey and build products that resonate with your customers—register here and reserve your spot today!